The Goldvarg Collection

By Maz Woolley

All photographs have been provided by Sergio Goldvarg, and all copyrights are his.

Long time readers of the printed MAR magazine will know the name Sergio Goldvarg well. Sergio was born in Buenos Aires, Argentina, and like Rod Ward is an Architect. A love of cars led to a large collection of cars which started from his first Matchbox toy and a role as a motor sport writer too. Long time collectors will remember him for the Goldvarg Collection, a range of white metal models of American cars produced in the 1980s in a factory in Argentina.  The production of these models petered out in the political instability in Argentina and Sergio and his wife moved to the United States. When production in the Argentine became impossible one last white metal 1:43 scale model was commissioned from a UK based producer, an Oldsmobile 1958 with continental kit.  However the cost of doing business in this way was too high and no further new models were launched in the Goldvarg Collection.

In recent years Sergio’s personal collection of over 12,000 items has been recognised by Guinness Book of Records as the world’s biggest. Sergio continues to work in the US as an Architect and owner of a model-car themed restaurant called “Waffleworks”  located in Hollywood Boulevard, in Hollywood, Florida. The restaurant has a permanent exhibit of nearly 900 model cars. His idea was to share part of his diecast collection in a place with a unique atmosphere. Sergio has also been an advisor to Sunstar and to Lucky Toys in recent past a role he had earlier played for Buby in Argentina.

In 2014 Sergio was inducted to the DIECAST HALL OF FAME, for preserving the legacy, honoring the dedication and rewarding the achievement in the scale model car industry.

Earlier this year Sergio decided the time was right to re-launch the Goldvarg Collection all made to 1:43 scale and in limited editions. Production in resin in China was decided upon. Unlike many of his European competitors Sergio has agreements with the car manufacturers for his products.  Two ranges are shown on the website: American Cars, and Europe and the Rest of the World. The American range is furthest ahead with the first three models in production in China as the photographs below show.

American Range

The first three cars in this range have sold out before the stock  has even landed in the US. News of the models quickly circulated on bulletin boards and their keen pricing no doubt helped.

GC-001 1958 Ford Fairlane 500

This model will be available in Torch Red/Colonial White or Azurre Blue/Colonial White.

GC-002 1956 Mercury Montclair

This model will be available in Persimmon/Classic White or Zaffron Yellow/Tuxedo Black

GC-003 1961 Ford Country Squire

This is being made in green metallic or blue metallic with the wood panels on the side painted in wood effect.

Europe and Rest of the World Range

The first two cars in the list are European but the rest are all Argentinian prototypes. No photographs of pre-production samples are available  yet. This range will be interesting to follow as it is new territory for the Goldvarg Collection.

  • Rolls Royce Phanthom II 1930 “Luis Sandrini”
  • Horch 853 Sportswagon Firetruck
  • Justicialista Sport with figure of Juan Peron
  • Justicialista Coupe
  • Tulietta GT
  • Joseso Microcar 1960
  • Dinarg D-200 1961
  • Kaiser Bergantin 1960
  • Rastrojero “Dakar” 2017

Readers who want to know more about Sergio and The Goldvarg Collection can find a lot more detail at this website https://www.goldvargcollection.com/


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